The SS24 Blurred Camo fabric is a take on a traditional woodland camo. Looking at it from a “birds eye view,” with the intention of making it appear differently depending on distance from the garment. Though based in a conceptual level of thinking, the first version of the idea actually comes from looking at outtakes of photoshoots & fittings from our AW23 collection, where the subject was in motion.
The Blurred Camo is an oversized print pattern, making each item made from it unique. For the SS24 collection we used this print on a medium weight cotton twill to create the Modular Pocket Work Jacket, Modular Pocket Cargo Pant & the Pleated Trouser.
Explore the Blur Camo items here - Available now.