Explore the latest product guide for the AW24 camo styles, an engineered camouflage print made from plants and foliage collected in and around Southern California.
The Camo Print
This print was originally used in 2023 for Kenny Beats’ Coachella stage wardrobe we designed and has turned into an evergreen print for us. Like all of our seasonal camo prints, we photograph, scan, etch elements we find around Southern California and collage them together.
For AW24, we digitally printed onto natural cotton twill. The camo print is used on our Bomber Jacket, Wide-Leg Cargo Pant and Cargo Pocket Jacket. Below are a handful of images from the original process of creating this print. Click any of the images to check out the full article on how the print was made in 2023.
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The AW24 cargo pocket jacket is a new silhouette for RCI. The cargo pocket jacket is a semi cropped fitting outerwear style with multiple 3D cargo pockets with flap and button closure throughout. The jacket features hidden side seam hand pockets, the REESE COOPER HOOK SYSTEM® on the chest & sleeve patch on the left sleeve.
Shop the AW24 Cargo Pocket Jacket in this season's camo print here.
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An RCI evergreen style, this season’s Wide-Leg Cargo Pant is made of cotton twill with our seasonal camo print. With a button closure & zipper fly, the cargo pants have adjustable drawstrings in the hems, multiple pockets with flap and button closures and are finished with the REESE COOPER HOOK SYSTEM® on the belt loop.
Shop the Wide-Leg Cargo Pant in this season's camo print here.
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An RCI exclusive, our evergreen bomber jacket silhouette in our seasonal camo printed cotton twill with contrasting nylon paneling. The oversized fitting bomber is finished with knitted ribbing on the collar, cuffs & waistband. The jacket features a contrast nylon chest strap with a loop & snap button closure, contrast nylon welt pocket flaps on the front & a contrast nylon patch pocket on the sleeve, the REESE COOPER HOOK SYSTEM® on the chest & sleeve patch on the left sleeve.
Shop the Bomber Jacket in this season's camo print here.
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